SEA FREE: the Manifesto of Inclusion and Freedom for Diffusers with Eurolabel

SEA FREE is not just packaging, it is a manifesto of inclusion and freedom which celebrates the beauty of diversity. We explore this extraordinary example of innovative and inclusive design together.

The Summer Design which Evokes Holiday Vibes

Imagine being transported to a summer’s day, the sun shining and the sound of the waves lapping on the sea shore. This is what SEA FREE promises with its engaging design. The labels of the room fragrance are adorned with lively retro bathing costumes, giving glimpses of the liquid through shaped openings. Every detail, from the lively colours to the two-sided printing, is designed to draw the attention and provide an invitation to sensory exploration.

Packaging which Celebrates Gender Inclusion

SEA FREE goes beyond the basic concept of packaging: it is a visual manifestation of acceptance and respect for all gender identities. In a world in which inclusion is fundamental, Eurolabel is committed to raising awareness among brands to create packaging in which each individual feels recognised and valued.

The universality of human experiences reflected in packaging: A fascinating detail of SEA FREE is the lack of faces on the bodies of the bathers. This choice does not represent an oversight, but rather a declaration of the universality of the human experience. The label invites anyone to identify themselves without gender boundaries, celebrating the multitude of identities. It is an invitation open to all, consumers and brands, a message of freedom and inclusion which transcends labels.

Precision and refinement: two-sided label and high-quality die cutting: Behind the appealing design of SEA FREE lies a sophisticated production technique. The labels are precision die-cut and printed front and reverse, lending them a clean and refined appearance. The colour choice of the bathing suits creates a vibrant and appealing visual impact, with a vintage touch that adds some retro charm. The tactile finishes further enhance the surfaces, guaranteeing an experience which can be appreciated from any angle.